Today, Casey chats with Kyona McGhee about the legal side of branding your business. Kyona is an intellectual property attorney who specializes in trademarks. Her path to her current success was not the typical one, though. She shares her unconventional path and the things that kept her motivated to reach her goals, no matter what. Her passion is to equip people to protect their ideas, businesses, and brands.
Kyona talks about her personal experience with building a business around an idea that was already trademarked and the common mistakes that many businesses make in regards to protecting their brand. She also shares some insight into how the trademarking process can go wrong when the foundation is not solid from the very beginning. If you want to make sure your brilliant brand is protected and even hear how to pivot your passion and focus or pursue protection for that passion during the current state of affairs, you will want to listen until the very end!
More on Kyona
Kyona is the founder of The McGhee Law Firm, PLLC. As a mother of two small children and a wife, she graduated as valedictorian of her law school class in May 2018. Prior to graduation, she was being recognized for her expertise and skill. Kyona was selected to be the teaching assistant while in law school for The Law of Evidence and Professional Ethics and Responsibility courses. She was also named by Ms. JD as a “Woman of the Law” at an event at Harvard Law School in the fall of 2017. Lastly, she is regarded as a leader in the small business community, having been named “Minority Small business Owner of the Year,” by the Flint and Genesee Chamber of Commerce in 2015.
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